{"id":38229,"date":"2026-07-08T14:19:47","date_gmt":"2026-07-08T08:49:47","guid":{"rendered":"https:\/\/creativebrandsmag.com\/?p=38229"},"modified":"2026-07-08T14:26:29","modified_gmt":"2026-07-08T08:56:29","slug":"havas-appoints-raphael-de-andreis-as-chief-strategy-officer","status":"publish","type":"post","link":"https:\/\/creativebrandsmag.com\/havas-appoints-raphael-de-andreis-as-chief-strategy-officer\/","title":{"rendered":"HAVAS APPOINTS RAPHA\u00cbL DE ANDR\u00c9IS AS CHIEF STRATEGY OFFICER"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Havas has named Rapha\u00ebl de Andr\u00e9is as its first Chief Strategy Officer, alongside his role as CEO, Western Europe. Reporting to Yannick Bollor\u00e9, he will shape global strategy, strengthen brand alignment and drive AI-enabled integration across networks, reinforcing Havas\u2019 ambition to be the most client-centric communications group.\u00a0\u00a0<br><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Havas has announced the creation of a new senior role, appointing Rapha\u00ebl de Andr\u00e9is as Chief Strategy Officer (CSO) in addition to his current responsibilities as CEO, Western Europe. The move underscores the group\u2019s ambition to sharpen its global strategy and reinforce its positioning as the most client-centric and AI-enabled communications network.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Reporting directly to Yannick Bollor\u00e9, Chairman &amp; CEO of Havas, de Andr\u00e9is will collaborate closely with leaders across the Creative, Media, Health and Content at Scale networks. His remit includes guiding the brand portfolio roadmap, strengthening alignment across Havas Villages, and ensuring the integration of creativity, data, technology and execution through the group\u2019s Converged.AI operating system.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The appointment reflects Havas\u2019 \u201cGrowth, Powered by Desire\u201d positioning, which emphasises the creation of desirable brand stories through a blend of creativity and technology. Bollor\u00e9 highlighted the importance of the role in navigating unprecedented market shifts: \u201cFor our clients, unprecedented market changes bring both challenges and opportunities. To help them succeed in this complex environment, Havas must be the most client-focused communications group, bringing together technology, media, and world-class creativity to create desirable brand stories. Rapha\u00ebl brings an international cross-disciplinary perspective and has been instrumental in shaping our Group\u2019s Growth, Powered by Desire positioning. His appointment will further strengthen our ability to deliver integrated, high-impact strategies for our clients.\u201d&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De Andr\u00e9is expressed his enthusiasm for the expanded role, noting: \u201cI am delighted and honoured by the trust Yannick Bollor\u00e9 has placed in me to help strengthen Havas\u2019 unique value proposition for brands. Our ambition is to build the most desirable organisation in our industry, delivering clear and measurable impact, grounded in three core commitments: a technology-agnostic approach, creativity at the core, and a relentless focus on business outcomes for our clients.\u201d&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A long-standing figure within Havas, de Andr\u00e9is joined the group in 1996 through BETC, where he later became President. His career has spanned leadership roles including Executive Vice President at Canal+, CEO of Havas Media Network France, and President of Havas Productions. As a member of the Executive Committee, he has been instrumental in developing Havas Village France and driving growth across Western Europe. His influence has also been central to shaping the group\u2019s \u201cGrowth, Powered by Desire\u201d strategy, which continues to guide Havas\u2019 evolution in a rapidly changing communications landscape.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The creation of the CSO role signals Havas\u2019 intent to deepen integration across its networks and disciplines, ensuring that creativity remains at the core while leveraging AI and data-driven insights. With de Andr\u00e9is at the helm of strategy, Havas aims to deliver measurable impact for clients and strengthen its position as a global leader in communications.&nbsp;&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Havas has named Rapha\u00ebl de Andr\u00e9is as its first Chief Strategy Officer, alongside his role as CEO, Western Europe. Reporting to Yannick Bollor\u00e9, he will shape global strategy, strengthen brand alignment and drive AI-enabled integration across networks, reinforcing Havas\u2019 ambition to be the most client-centric communications group.  <\/p>\n","protected":false},"author":1,"featured_media":38230,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[51,345],"tags":[6223,2055,9627],"class_list":["post-38229","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-appointment","category-top-10-of-the-week","tag-chief-strategy-officer","tag-havas","tag-raphael-de-andreis"],"jetpack_featured_media_url":"https:\/\/creativebrandsmag.com\/wp-content\/uploads\/2026\/07\/Havas-appoints-Raphael-de-Andreis-as-Chief-Strategy-Officer.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/creativebrandsmag.com\/wp-json\/wp\/v2\/posts\/38229","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/creativebrandsmag.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/creativebrandsmag.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/creativebrandsmag.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/creativebrandsmag.com\/wp-json\/wp\/v2\/comments?post=38229"}],"version-history":[{"count":1,"href":"https:\/\/creativebrandsmag.com\/wp-json\/wp\/v2\/posts\/38229\/revisions"}],"predecessor-version":[{"id":38231,"href":"https:\/\/creativebrandsmag.com\/wp-json\/wp\/v2\/posts\/38229\/revisions\/38231"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/creativebrandsmag.com\/wp-json\/wp\/v2\/media\/38230"}],"wp:attachment":[{"href":"https:\/\/creativebrandsmag.com\/wp-json\/wp\/v2\/media?parent=38229"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/creativebrandsmag.com\/wp-json\/wp\/v2\/categories?post=38229"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/creativebrandsmag.com\/wp-json\/wp\/v2\/tags?post=38229"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}